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Collabs

Build a loyalty
community, together.

Two businesses. One shared stamp card with two sides. Customers earn stamps at your place and at your partner's. Only once they've hit the target at both do they unlock the reward. That's what keeps them coming back to you both.

How it works

Simple to set up.
Powerful once running.

01

Find a partner

Team up with a complementary local business: a barber and a coffee shop, a hair salon and a nail tech, a gym and a smoothie bar. Any two businesses that share the same kind of customer.

02

Set your stamp targets

Each business sets its own visit target. For example, 5 visits at the barber and 5 visits at the coffee shop. The customer sees one shared card with two sides, each tracking their progress independently.

03

Both sides must be completed

The reward only unlocks once the customer has hit the target at both businesses. This means they're actively motivated to keep coming back to you and your partner until both sides of the card are complete.

04

Everyone wins

You get a customer that your partner's loyalty programme built for you. Your partner gets a customer you built for them. The customer gets a reward they genuinely had to earn, which makes it feel worth coming back for.

higher conversion

A warm referral from a trusted local business converts at 5× the rate of a paid ad.

£0

acquisition cost

No budget required. Your partner's loyalty programme does the heavy lifting for you.

visit incentive

Because both sides must be completed before the reward unlocks, customers are twice as motivated to keep visiting.

Example collabs

Any two businesses that share a customer.

Barber5 visits
Coffee Shop5 visits
Complete both → Free haircut + free coffee

5 cuts at the barber and 5 coffees at the café. Once both sides are complete, the customer unlocks a free round of each.

Hair Salon4 visits
Nail Tech4 visits
Complete both → Free treatment or free set

4 colour appointments and 4 nail sets. Clients are nudged to visit both to complete the card, growing both books in the process.

Gym8 visits
Smoothie Bar8 visits
Complete both → Free session + free smoothie

8 gym sessions and 8 post-workout smoothies. The card becomes part of their routine and the reward feels earned.

Spa3 visits
Skincare Clinic3 visits
Complete both → Free facial or free treatment

3 spa visits and 3 skin treatments. Completing both sides brings a premium reward, keeping clients inside your shared wellness ecosystem.

Why it works

A referral from a trusted neighbour always converts.

Warm introductions

Customers don't discover you through an ad. They discover you because a business they already trust is telling them to visit you.

Zero ad spend

Every customer your Collab partner sends your way costs you nothing. No CPM, no CPC, no budget. Just a shared loyalty card.

Your brand stays yours

The Collab is opt-in and non-exclusive. Your loyalty programme stays yours. You keep full control of your customers, your data, your branding.

Community, not competition

Collabs aren't mergers. They're partnerships between local businesses that complement each other. Both shops grow. Nobody loses.

Get started

Ready to find your Collab partner?

Download clientIn, set up your loyalty programme, and start a Collab with a business near you.

Download the app →